AAF District 6—2019 Judges
Thursday, April 11 & Friday April 12, 2019
Machel Cook (pronounced Michelle, no one’s ever seen it spelled this way) is the Marketing Director for Wienerschnitzel, the World’s Largest Hot Dog Chain. Machel has been part of the QSR industry since graduating from college. And, as everyone knows, once you get sucked into the world of “fast food” you never seem to leave. She has been part of the WienerFam for over 28 wonderful years and has loved it. She works with and touches every facet of the business, from Operations to Training to Purchasing and of course, Marketing. She is often times referred to as “The General” because of her “let’s get things done” attitude. On the personal side, the newest addition to the family, a 2 year-old granddaughter, is her pride and joy.
John McCafferty, President/Creative Director – McCafferty Advertising, has been providing
creative services to the Louisville market for over 40 years.
John McCafferty’s work has earned over 100 awards, including 2 National ADDY® Awards (1984 Best Regional Campaign in U.S.), 9 Regional ADDY Awards, The One Show (New York),
18 National Healthcare Marketing Awards, Financial Communications Society Portfolio Award
(New York), 5 Association for Accounting Marketing Awards (1995 Best of Show), 7 International
Summit Creative Awards, 5 Vision Awards and 34 Louisville Creative Competition Awards (ADDYs).
John’s work has been featured in HOW Magazine, Healthcare Marketing Report, Board Report and
Advertising Age. One of his billboard designs was featured in the 12th edition of Marketing Basics,
a college introduction to marketing textbook.
John has been a judge for the ADDY Competitions in Ft. Wayne, Kansas City, Topeka, Dayton,
Madison WI, Nashville, and Evansville IN and has judged the AAF District 4 and 6 regional ADDY’s. He was also a judge for the International Creativity Annual Awards in 2009.
John served as a part-time faculty member in the communications departments at both the University of Louisville and Spalding University. In 1998, he was appointed to the Board of Directors of the
Better Business Bureau and served on the Executive Board as VP of Marketing. John served on the Board of The Advertising Club of Louisville (1991-1993). From 1998-2004 John was a member of the
Advertising Federation of Louisville’s Executive Board serving the positions of VP of Public
Relations, VP Development, VP Communications and First Vice President, where he successfully launched the first AdFed Professional Development Series which to this day sells out and provides
a source of income for the organization. In 2003 he was elected President
and served as Board Chair.
in 2004. As President, John announced his goal to bring the American Advertising Federation (AAF) National Conference to Louisville. The AdFed hosted the 2007 conference and John co-chaired the event. In 2006, John was the recipient of the prestigious AAF Silver Medal Award, received an LCVB Ambassador Award, was elected Secretary of the AAF Fifth District and was profiled in Business First in September 2006. In 2007, John accepted a three year nomination to the Board of the Girl Scouts of Kentuckiana. In 2008 he was appointed by then Louisville Mayor Abramson to the Brightside Board of Directors and was elected Chairman of the Board of the Better Business Bureau. In 2010, John became Governor of the AAF Fifth District and Board Chair in 2011. In March, 2013 John received his ethics certification from the Institute of Advertising Ethics. In June 2014 he was elected Chair of the AAF Council of Governors. In 2016, John was appointed to The National Advertising Review Board where he continues to serve. In 2018, John was appointed back to Louisville’s Brightside Board by Mayor Fischer. He has also accepted a board position at Meredith-Dunn School. John currently serves as an advisor to the AAF Fifth District Board.
He continues to donate countless hours of his creative time and talent to several non-profit organizations in Louisville.
John lives on a small farm in Shelby County, Kentucky with his menagerie of pets. One Quarterhorse (Clio), a Paint (Splash), his Great Dane named Jpeg and cat named Wiki.
BFA, Spalding University, Louisville, 1975. President, Student Govt. Assn.(1974), Who’s Who in American Colleges and Universities, 1974, 1975. Airbrush Workshop, University of Louisville, 1982. Advertising Age Creative Workshop, New York, 1982. Photoshop I and II, Ivy Technical Institute, Indiana, 1994.
Bob Ochsner is Director of PR and Influencer Marketing at Amusement Park in Santa Ana, Calif. In addition to overseeing the PR for Wienerschnitzel, he works with agency clients Dole Food Company, Saleen Automotive, GenZe and Friar Tux. In this capacity, he leads Dole’s multiyear nutritional alliance with The Walt Disney Company which includes developing and promoting healthy-living initiatives themed to Disney, Pixar, Marvel and Star Wars films.
Bob has spent the last 20 years helping Fortune 500 clients in consumer packaged goods, food and nutrition, entertainment, travel and tourism, automotive, real estate and nonprofit amplify their brands. Past clients have ranged from Chicken of the Sea, Kashi and California Avocados to DIRECTV, Hilton Garden Inn and Levi-Strauss. Prior to Amusement Park, he worked at some of the country’s largest PR/communications agencies, including Hill and Knowlton and Citizen Relations, and spent eight years (literally) at an actual theme park as the Director of PR and a member of the Senior Marketing Team at Knott’s Berry Farm/Cedar Fair.
Candace D. Queen
FOUNDER + CEO, Queen Creative Group
Candace D. Queen is a multidisciplinary creative and cultural preservationist, with an artistic philosophy that blends form and function with conceptual thinking.
Named 1 of the 100 People that Make Advertising Great by the 4A's, you can find her tinkering, creating and shaping brands. In addition to her commercial work, she’s the founder of Blacks in Advertising, a non-profit with a mission to empower and preserve the narratives of Black ad professionals and document cultural movements in advertising.
She also holds leadership roles on the American Advertising Federation’s Next Generation Mosaic Leadership Council, ADCOLOR Advisory Board, and Clinton Global Initiative University Alumni Ambassador Program.
Passionate about all things Trill, Chopped and Screwed, her work reflects her roots in Southeast Texas, as well as her love for exploring new technology and hacking culture codes.
Michael L. Seay
Michael is the current Chairman of the American Advertising Federation's Fifth District and previous member of the AAF National Board of Directors, has served as President and board member of the Toledo chapter of the AAF. Michael was the Chairman and State Board Member of Prevent Blindness Ohio, and has served on many other nonprofit boards and committees.
Michael enjoys building relationships, so it should come as no surprise that he loves his work. As Director of SensoryMax, Michael helps to create stronger bonds between brands and consumers. He and his team achieve that by developing a more complete sensory experience, one that uses Audio, Video and Aroma Marketing. Under Michael's direction, SensoryMax was named the 2014 Scent Marketer of the Year by the Scent Marketing Institute.
Michael is also the Director of design2influence (d2i), the branding, advertising and design arm of MadAveGroup. In that capacity, he works closely with influential designer Terry Lesniewicz.
Recognized by the Lucas County, Ohio Commissioners and other organizations for his volunteerism, Michael was presented the 2009 Junior Achievement Bronze Leadership Award, and is a four-time recipient of the President’s Award from the Toledo Chapter of the American Advertising Federation.
Judy Thompson's career path started in Des Moines, Iowa, where-with a degree in English from the University of Iowa (Go Hawkeyes!) -she accepted a copywriting position at Meredith Corp. Since moving to Cincinnati in the 70s, Judy has worked at ad agencies Griswold Eshleman, Northlich Stolley, and Loren Allan Odioso Advertising -first as copywriter, later as an account manager (on P&G business) and, most recently, as a business development specialist. On the client side, she wrote copy for McAlpin's Dept. Stores, served in advertising management at Cincinnati Bell, then for 17 years held senior communications positions at CG&E and Cinergy Corp. In 2005, when Ad Club approached her with its Executive Director position, Judy's freelance copywriting business, Words by JT, was well on its way to success. uonly the Ad Club," says Judy, "could have pulled me away."
So, after 30 years as an Ad Club volunteer, Judy Thompson is now employed as Executive Director of AAF Cincinnati (formerly Ad Club Cincinnati). President in 1982-83, she is the club's only three-time recipient of the Distinguished Service Award and its 1993 Silver Medalist. She served as AAF District 5 (OH-KY-WV) Governor twice and AAF Central Region Chair twice. She was the 2005 recipient of the American Advertising Federation's Barton A. Cummings Gold Medal Award -a national award for volunteer service to the advertising industry. A veteran of the national ADDY Committee, she has judged club and district ADDY Competitions in markets as widespread as Fargo, Tampa, Oklahoma City, Madison (WI), Indianapolis, San Antonio, Wichita, Shreveport, Erie (PA), Jacksonville (FL), Des Moines, and the Ozarks.
Judy and her husband, Denny, have a daughter, Michelle, who is married and has given them